Insight Blog

How customers´inner motivation to regularly charge their car can be unleashed? Mobility as export good How much Germans value their data and who they choose to share it with Prof. Dr. Andreas Herrmann amongst the most influential economists in Switzerland “Master in Management” again 1st Rank in Financial Times Ranking! Automated Product Suggestions with Needs-based Configurators New Podcast Series “New Mobility Planet” with Andreas Herrmann & Björn Bender (SBB) Smart Mobility: Andreas Herrmann as expert for “Tagesspiegel Background” Great ICI presence at ACR and AOM Conferences 2020 When Products Become Autonomous—Recommendations for Adoption Self-Driving Cars Are Set to Revolutionize Urban Mobility Tunnels in Switzerland – Climate sinner? The car system: Germany and the reinvention of mobility Swiss Influencer Marketing Report 2020 How to foresee shocks, surprises, and pandemics? Leading in uncertain times Podcast on “Mobility-as-a-Service” Autonomous vehicles – a remedy for today’s traffic burden? Modi-Covid19: Bio-Economic and -Politics Simulation How do “autonomous shopping systems” change the future of shopping? No more rumination and procrastination! Here´s how to lead yourself from Intention to Action! How will the global electric vehicle market look like in 2035 and will it be sustainable? Forbes: “One thing people love even more than winning money: not losing it!” How to Succeed on the Road to Digital Transformation: Agile and User-Centered Software Development Less Traffic Jams thanks to fewer Cars How smart is Switzerland? How to boost sales based on weather? “OPINION LEADERS & BRANDING” – THE ROLE AND SIGNIFICANCE OF OPINION LEADERS FOR BRANDS Once again…University of St. Gallen ranks fourth in Financial Times ranking! Innovation for Transformation – Challenges of Ambidexterity in the Automotive Industry Prof. Dr. Andreas Herrmann appointed Visiting Professor@LSE Rail journeys with additional costs Being one in a Million – the value of uniqueness in mass-customized products Future needs origin: Transformation strategies in the automotive industry Deutsche Telekom: From a public company to a magenta-colored experience What are the real CO2 emitters among the means of transportation? The glass consumer in the age of smart products How do we want to live in ten years? What is really important on the way to autonomous driving? The Digital Behavior Change Journey – How does digital organizational transformation work? Research: MAKE IT HAPPEN – Clarity and agency in times of unlimited possibility Publication: These 7 technologies change marketing – What marketeers need to know to be successful in the future

Great ICI presence at ACR and AOM Conferences 2020

Wow…we have been productive: Our Institute for Customer Insight will be present with 9 papers at the 2020 Association for Consumer Research (ACR) Conference in October and with 1 paper at the 2020 Academy of Management Conference (AOM) in August. Both conferences are highly renowned in the respective fields consumer research and management. Due to the present situation, for the first time the conferences will take place virtually. We congratulate our contributors for such great efforts and successes. 

The following papers will be presented virtually at ACR: 

  • Bucher, Jan-Hendrik, Niklas Woermann & Johanna Gollnhofer (2020) From Aesthetic to Epistemic Consumption: Analyzing Knowledge Practices in Consumption Collectives”, competitive paper.
  • Burghartz, Pia, Emanuel de Bellis, Franziska Krause, Nikolaus Franke, and Gerald Häubl (2020), “You’re One in a Million: Strict Uniqueness of Mass-Customized Products,” special session paper.
  • Clegg, Melanie, Reto Hofstetter, Emanuel de Bellis, and Bernd Schmitt (2020), “Inner Values Also Count: Algorithm Types Drive Consumer Adoption of Robotic Technologies,” special session paper.
  • de Bellis, Emanuel, Gita V. Johar, and Nicola Schweitzer (2020), “No Pain, No Gain: Protestant Work Ethic and the Adoption of Autonomous Products,” special session paper.
  • Fuchs, Matthias, Gerald Häubl (2020), “The Review-Writing Effect: Writing a Review Amplifies Evaluations and Connections More Than Rating Does,” competitive paper.
  • Hasenmaile-Aspin, Johanna, Emanuel de Bellis, and Andreas Hermann (2020), “The Power of Narcissists in Social Product Configurators,” competitive paper.
  • Manke, Birte, Johanna Gollnhofer (2020). “Freed from Desire: Consumers’ Escape from Market Ideologies Through Decluttering Practices?”, special session paper “Letting Go: What Does it Mean for Consumers to Declutter their Offline and Online Lives?“
  • Schlager, Tobias, de Bellis, Emanuel and Whillans, Ashley V. (2020), “Time to Be Happy: Autonomous Products Increase Consumer Happiness by Reducing Time Stress,” competitive paper.
  • Sokoll, Cynthia (2020), “The Trouble with Trust: When Certification is Not Enough to Turn Trust into Willingness to Share Data”, competitive paper. 

The following paper will be presented virtually at AOM:

  • Rehnert, Désirée, Sebastin Kernbach & Wolfgang Jenewein (2020), “The Pathway of a Change-Maker: Creativity and Affect Regulation to Bridge the Intention-Action Gap”, competitive paper.